Whole Truth Coalition

Merck is trying to market its cervical cancer vaccine Gardasil to women who may not benefit from it after U.S. sales shrank in July and August, according to a Bloomberg article

As pointed out by Jim Edwards over at Bnet “Merck is simply adjusting its strategy to the inevitable grind of numbers: As more girls get the shot, its remaining market declines — and thus Merck must target increasingly marginally profitable populations”

Even though 75% of the most effective market for Gardasil (teenage girls from 13 to 17 years old) has not received a dose of Gardasil, Merck would rather focus on women ages 19 to 26, who have been less likely to get the shots than try to go after teenagers.
“We see tremendous opportunity,” said Bev Lybrand, Merck’s senior vice president of vaccines. “We have a number of programs under way to get after these women.”

Gardasil has difficulties that marketing must overcome. These include price, effectiveness, and possible dangerous side effects (the CDC said it has received reports of 21 deaths and almost 10,000 side effects in women following vaccination). The latter is an especially difficult hurdle if you have to target mothers of teenage girls rather than the girls themselves — it’s taboo and even illegal in some cases to market to minors under the age of 18. For example, Merck cannot do direct mail or email marketing to teenagers by collecting names and postal/email addresses. That needs parental permissions.

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The geniuses at Homeland Security who brought you hare-brained procedures at airports (which inconvenience travelers without snagging terrorists) have decreed that October is National Cyber Security Awareness Month. This means The Investigator — at the risk of compromising national insecurities — would be remiss not to make you aware of the hottest topic in U.S. counterintelligence circles: rogue microchips. This threat emanates from China (PRC) — and it is hugely significant.

The myth: Chinese intelligence services have concealed a microchip in every computer everywhere, programmed to “call home” if and when activated.

The reality: It may actually be true.

All computers on the market today — be they Dell, Toshiba, Sony, Apple or especially IBM — are assembled with components manufactured inside the PRC. Each component produced by the Chinese, according to a reliable source within the intelligence community, is secretly equipped with a hidden microchip that can be activated any time by China’s military intelligence services, the PLA.

“It is there, deep inside your computer, if they decide to call it up,” the security chief of a multinational corporation told The Investigator. “It is capable of providing Chinese intelligence with everything stored on your system — on everyone’s system — from e-mail to documents. I call it Call Home Technology. It doesn’t mean to say they’re sucking data from everyone’s computer today, it means the Chinese think ahead — and they now have the potential to do it when it suits their purposes.”

Discussed theoretically in high-tech security circles as “Trojan Horse on a Chip” or “The Manchurian Chip,” Call Home Technology came to light after the Defense Advanced Research Projects Agency (DARPA) launched a security program in December 2007 called Trust in Integrated Circuits. DARPA awarded almost $25 million in contracts to six companies and university research labs to test foreign-made microchips for hardware Trojans, back doors and kill switches — techie-speak for bugs and gremlins — with a view toward microchip verification.

Raytheon, a defense contractor, was granted almost half of these funds for hardware and software testing.

Its findings, which are classified, have apparently sent shockwaves through the counterintelligence community.

“It is the hottest topic concerning the FBI and the Pentagon,” a retired intelligence official told The Investigator. “They don’t know quite what to do about it. The Chinese have even been able to hack into the computer system that handles our Intercontinental Ballistic Missile system.”

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